‘A Little Bit More’ from Sweet Dreams at the NEC

The beginning of the year, and retailers are looking for new products that will tick certain boxes when it comes to sales from the showroom floor. These latest models from Sweet Dreams, on display at the January Furniture Show, exemplify your new year solutions. Luxury beds with a little bit more Keen prices and speedy […]

NBF Bed Show Review: Enchanted for luxury and Well Being for health

Sweet Dreams enjoyed a highly successful Bed Show, with new luxury divans, a fabulous new fabric divan/frame hybrid collection called Funky Boutique and a head-turning white pine bedframe with matching furniture called Hathaway all creating a buzz around the stand. Focusing on the divans, we showed off to acclaim our refreshed Enchanted collection, now comprising seven new models. Three feature the […]

Luxury and choice from Sweet Dreams at the Bed Show

Luxury and choice are keynotes to the Sweet Dreams’ Bed Show display and to their new product offer for 2017-18. The trend for more colour, allowing the bed to fully contribute to bedroom décor, is epitomised by Sweet Dreams’ brand new collection of beds: Funky Boutique. Made in the UK, the frames and headboard trims are […]

Sweet Dreams Going for Gold with AIS

Sweet Dreams have launched a capsule collection of beds exclusively for buying group Associated Independent Stores (AIS). The beds were well received at the recent AIS show, when Sweet Dreams were also announced as winners of the prestigious AIS Gold Standard Award for bed suppliers in 2017. The prestigious Gold Standard is awarded to suppliers […]

Welcome to JFS and our Splendid Collections

Sweet Dreams are looking forward to showing off all our collections at the unmissable January Furniture Show, most particularly our upholstery. This is the first exhibition of the range since it came back under the Sweet Dreams umbrella – although we still like to refer to the downstairs collection as our Comfort Zone. The British-made collection […]

September Star Attractions from Sweet Dreams

Sweet Dreams will once again be exhibiting at the Bed Show and are adding to and refreshing several collections.   Premier luxury collection, Royal Pillowtop, launched in 2015, will see the addition of four new models featuring a box pillowtop. These beds are about extending the comfort of pillowtops to the very edge of the mattress […]

Success Underlined with Nelson Property Purchase as Bed Sales Grow

Earlier this spring Sweet Dreams purchased a building in Nelson, investing around £1m in a 70,000 sq foot mill. Marsden Mill will house machinery for making pocket springs; a growing and significant part of the Sweet Dreams operation, as well as bed manufacturing operations in general. The purchase comes after the £3m expansion in 2013 […]

Gallery of bedroom treasures from Sweet Dreams

Sweet Dreams will be showcasing all our latest ranges at the NEC, and with our focus on beds and bedroom there will be plenty of divans, mattresses, bedframes and bedroom cabinet on display. Our new collection of bedroom cabinet includes four ranges comprising almost all ready-assembled pieces: wardrobes of various sizes, chests, dressing tables and […]

Sweet Dreams Purchases £1m Mill from DWP

A large mill in Nelson, originally a textile mill but most recently owned by the Department for Work and Pensions, has been purchased by Burnley manufacturers Sweet Dreams in a deal worth £1m. Scholefield Mill, on Brunswick Street, has been used for data storage for around a century – latterly by the DWP, but formerly […]

Luxury Beneath at Bed Show from Sweet Dreams

Sweet Dreams, focusing more than ever on own-manufacture beds, are to launch top-end collections at The Bed Show; primarily the Royal Pillowtop collection. The company have continued their move into highest quality beds with these new luxury divans. The Royal Pillowtop collection features four beds with pocket springs in the main part of the mattress and a […]